Beauty, Function And Tradition
Peak Pilates is an industry leader in pilates equipment and education. They needed to produce brand assets for their website as well as online courses for their instructors.
The company's focus is on quality, so we needed to make sure to properly convey this aspect visually. Since the company was originally born in the mountains of Boulder, Colorado, they were looking to incorporate an outdoor, nature feeling, also to break away from the ordinary "studio" setting of most pilates brands.
The campaign was shot at the iconic location of El Matador beach in Malibu. It provided Peak with several photo and video assets that have been used for their website and social media channels.
We helped the company build a dedicated filming set for their educational content, where we shot a total of 3 online education programs.